 nick@clockmaker.com.au 
Make it a Rolexmas!
Extract from the front page advert in Daily Mail dated November 24, 1927. " A lifetime Gift for Christmastime - Because it is the best!
The Rolex has emerged from every recognised test as the best time keeper in
the world, a fact that is vouched for by Twenty World Records."
And not to mention that obviously "...ALL GOOD JEWELLERS throughout the
British empire stock Rolex Watches. Genuine Rolex watches have the name on the dial,
or on the movement or under the case." Not much has changed for the past 80 years - some Swiss makers are still living in their
fantasy watch world, fabricating exaggerated claims and fighting endless battle against
counterfeiters. What caught my attention in this Rolex advertisement was the
price range of Rolex watches, from "3 to 100 pound", which
was a little fortune for a watch from a relatively unknown maker at that time.
Clearly, Rolex had been an ambitious maker from their very early days
and to their credit, Rolex understood the power and importance of marketing,
way before their competitors.
10 Rolex buying tips: Save time, money and a headache
Omega Railmaster 2503.52 Vs. Rolex Explorer 114270 Evolution of the Rolex Submariner Rolex Case Polishing
Watch winders
Customer testimonials
Date your Rolex : serial numbers and production data
Rolex case sizes
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FACT: 35% of all watches offered for sale actually never reach this website -
because they are sold to my existing customers and mailing list subscribers.
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